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BrianRWagner/ai-marketing-skills

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Marketing frameworks packaged as executable skills for AI coding agents.

SkillsAgent Skills 325Open source
View on GitHub
Updated 2026-06-16
BrianRWagner/ai-marketing-skills GitHub repository

What is BrianRWagner/ai-marketing-skills?

AI Marketing Skills packages proven marketing frameworks into an open standard format that coding agents can directly follow. Each skill includes structured questions, output formats, and decision logic drawn from established principles, letting the agent handle tasks consistently instead of relying on user memory or fresh prompts.

The skills activate automatically when relevant topics come up in conversation. Users install them once into the agent's skills folder, after which the agent references the frameworks for strategy work, content repurposing, audience research, or visibility audits. Three execution depths (quick, standard, deep) are available within the same files.

Founders, marketers, and teams using Claude Code or compatible tools benefit most. The collection suits anyone who wants repeatable marketing processes without writing custom prompts for every project or forgetting key frameworks between sessions.

What you can build with BrianRWagner/ai-marketing-skills

Clarify brand positioning

Load the positioning skill to define target audience, core offering, and differentiation points, then apply the same framework to new product decisions or messaging reviews.

Build consistent LinkedIn presence

Use the authority builder skill to set content pillars, formats, and cadence so the agent can generate or review posts that match established thought-leadership goals.

Run rapid market research

Trigger the last-30-days research skill to pull recent sentiment from Reddit, X, and web sources and receive summarized insights with sources in minutes.

Install BrianRWagner/ai-marketing-skills

Install
git clone https://github.com/BrianRWagner/ai-marketing-claude-code-skills.git
Quick start
# Clone the repo
git clone https://github.com/BrianRWagner/ai-marketing-claude-code-skills.git

# Copy skills to Claude Code's skills folder
mkdir -p ~/.claude/skills
cp -r ai-marketing-claude-code-skills/* ~/.claude/skills/
  1. 1Clone the repository using the provided git command to download all skill files locally.
  2. 2Create the hidden skills directory in your home folder if it does not already exist.
  3. 3Copy the skill folders into the agent's skills location so they become available on next launch.
  4. 4Start a new conversation and reference a marketing topic such as positioning or content ideas.
  5. 5Choose quick, standard, or deep mode when the agent offers execution options for the chosen skill.

BrianRWagner/ai-marketing-skills: pros & cons

Pros

  • +Skills run the same structured process every time, reducing variation from prompt phrasing.
  • +Open-source and free core set with optional paid upgrades for advanced versions.
  • +Compatible with Claude Code plus other agents like Cursor and Copilot.
  • +Includes recent updates for flexible execution depths without extra setup.

Cons

  • Requires manual file placement and works best inside specific agent environments.
  • Some premium voice tools need separate purchase outside the main repo.
  • Effectiveness depends on the underlying agent's ability to parse and follow the skill files.
Did you find this helpful?

Frequently asked questions

No. Once installed, the agent automatically references relevant skills when you mention matching topics.

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